2024 Annual Report
Learning through bold and thoughtful action. Grounded in community, justice and integrity.
About Us.
Our Origin Story
Seeded with proceeds of the 2021 demutualization of Economical Mutual Insurance Company, Definity Foundation works with diverse partners across the country to create positive change. We believe that those with direct experience of systemic barriers are the best positioned to implement solutions that will uplift their communities.
Through strong partnerships and targeted support for bold community led solutions, we’re helping to build a healthier, more equitable and just Canada. To learn more about the origin story of the Foundation, click here
Our Values
Community
At The Core
We ground our work in deep listening that informs our actions, a belief in self-determination as the path to better solutions, and a commitment to collective and cooperative action as the driver of meaningful, lasting change.
Driven By Justice
We are committed to addressing both historic and ongoing inequities, including the imbalance of power and privilege, by working alongside others to create conditions of access, well-being, inclusion, and equity, while continually confronting uncomfortable truths and acting with courage.
Integrity Through Action
We take action and make decisions rooted in our mission, vision, and values, acting with respect, openness, and honesty, while holding ourselves accountable for the impact of our actions.
Strategy Map
Our strategic plan outlines the key imperatives that guide our work and keep us focused our mission to advance our vision. Our strategy map synthesizes all of this in a single, visual snapshot—bringing our purpose, priorities, and approach into clear focus.